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2015 80% by 2018 Communications Guidebook – February 3, 2015

2015 80% by 2018 Communications Guidebook – February 3, 2015

2015 80% by 2018 Communications Guidebook – February 3, 2015

This webinar provided an introduction to the 80% by 2018 Communications Guidebook: Recommended messages to reach the unscreened, including an overview of the market research that went into the development of the resource.

Speakers:

  • David Greenwald, MD, Co-Chair, Professor of Clinical Medicine, Montefiore Medical Center American College of Gastroenterology and NCCRT Public Awareness Task Group co-chair
  • Richard Wender, MD, Chief Cancer Control Officer, American Cancer Society and NCCRT chair
  • Angela Hayes Managing Director, Mission Support Communications, American Cancer Society
  • Michael Sapienza, President and Founder of Chris4Life Aubrey Van Kirk Villalobos, MPH, Med Director, Comprehensive Cancer Control, GW Cancer Institute
  • Aubrey Van Kirk Villalobos, MPH, Med Director, Comprehensive Cancer Control, GW Cancer Institute
  • Kristie Marcelle State Health Systems, American Cancer Society
  • Anjee Davis, MPPA, President, Fight Colorectal Cancer and co-chair, NCCRT Public Awareness Task Group

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