Evaluating Social Media
This webinar provided a review of the seven steps to evaluation and shared best practices for measuring and evaluating colorectal cancer screening social media efforts. Find additional guidance in the resource: Evaluation Toolkit: How to evaluate activities intended to increase awareness and use of colorectal cancer screening.
- Tamar Wallace, NYU Langone Medical Center
- Cheryl Holm-Hansen, PhD, Amherst H. Wilder Foundation
- Kanako Kashima, George Washington University Cancer Institute